AD 2 Hampton Roads Event:



'Carry on Florida' - An Innovative Approach to "Securing" Tourism Dollars

On January 12, 2012, Ad 2 will welcome Curtis Petraglia for our next professional development event, ‘Carry on Florida’ – An Innovative Approach to “Securing” Tourism Dollars in Challenging Times. This event will be held at 757 Creative Space in Norfolk with registration beginning at 6:30 p.m. The program will begin at 7:00 p.m. Register online for this event.

Currently a graphic designer with Adam’s Outdoor in North Carolina, Curtis is the winner of “Champion a Cause” Creative Challenge, a contest inviting AAF members to design a SecureTray® advertisement to be featured in select airports across the country. The goal was to keep Florida-bound flights full by reminding travelers that the Sunshine State remains open for business.

Fifty professionals from Florida’s tourism industry gathered at TradeWinds Island Resort in St. Petersburg to review the top entries and select the winners based on certain criteria. Curtis’ winning campaign features three young vacationers, each stuffed inside a suitcase with the tagline, “Carry on with your adventure! – Visit Florida”.

SecurityPoint Media is working with Visit Florida and other state tourism organizations to select the locations for the winning campaign. The ads will go in markets that have a major impact on Florida tourism. CEO Joseph Ambrefe expects the advertisements to reach over 10 million travelers in the upcoming months.
 

Ad 2 Hampton Roads Thanks SecurityPoint Media for sponsoring this event.

 
Questions about this event? Please contact ad2hamptonroads@gmail.com.



The Advertising Federation of Hampton Roads (AAFHR) is a volunteer service and social organization with membership open to anyone in the Hampton Roads advertising community.

Since its founding as the Norfolk Ad Club in 1939, members from area advertisers, advertising agencies, media outlets and businesses have donated time and services to help raise money for the betterment of the up and coming creative talent. Without the support of our members, businesses and volunteers, this Ad Club would not exist.

From networking opportunities to great speakers, from member benefits to legislative lobbying efforts, membership in AAF Hampton Roads is an investment in your business and in yourself.

MISSION:

AAF Hampton Roads protects and promotes the well-being of advertising in our market through self-regulation with a unique, locally coordinated grassroots network of advertisers, agencies, media companies, suppliers, independents, and college chapters.

WHAT WE DO:

• Bring members together to yield creative business solutions
• Protect and promote advertising at all levels of government through grassroots activities
• Educate members on the latest trends in technology, creativity and marketing
• Present the industry with its future leaders
• Honor advertising excellence
• Promote diversity in advertising by encouraging the recruitment of people of diverse cultures
• Apply the communication skills of its members to help solve community concerns
• Network, network, network!